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Taco Cat Goat Cheese Pizza
Taco Cat Goat Cheese Pizza
Branding • Logo Design • Game Design • E-Commerce Web Design • Social Media • Photography • Video • Graphic Design • Marketing Strategy • SEO
Formerly known as Dolphin Hat Games, Taco Cat Goat Cheese Pizza is the playful powerhouse behind one of the best-selling card games in the country. Known for their fast-paced, family-friendly games, the company has earned viral popularity and impressive retail success both online and in-store. We've partnered with them throughout their transformation—from indie game company to household name.
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The Challenge
With growing recognition for their hit game Taco Cat Goat Cheese Pizza, the client needed a complete brand evolution. This included a gradual shift in company identity, growing from Dolphin Hat Games to the Taco Cat brand umbrella. The challenge has been managing this brand transition while continuing to build sales momentum, expand retail presence, and maintain design consistency across multiple product lines and platforms.
The Strategy
As a trusted partner in Dayton digital marketing and product design, Catapult Creative led a long-term growth strategy that centered around brand cohesion, social media engagement, and optimized retail support. Our digital campaigns helped push Taco Cat Goat Cheese Pizza to the #1 spot on Amazon, a title it has held for over five consecutive years. We coordinated closely with their internal marketing team—from content to packaging—to strengthen their identity and support continued expansion into big box retailers like Target and Walmart.
The Results
Taco Cat Goat Cheese Pizza became—and remains—the #1 best-selling card game on Amazon for five consecutive years. Through strategic campaigns on Facebook, Instagram, and TikTok, we helped drive the game to the top of not only the card game charts but the overall Toys & Games category—assisting in the sale of over 10 million copies. Our efforts didn’t stop there. We’ve also led successful launches of new titles like Poolside and Moose Match Mayhem, both of which now rank in the Top 50 card games on Amazon. By aligning digital strategy with brand identity, retail readiness, and social engagement, we’ve helped build a powerhouse presence across online and in-store channels—including nationwide placement in Target and Walmart.
Branding Approach
We’ve helped create a cohesive universe across all Taco Cat games through consistent use of color, character design, and playful graphic elements. Each title feels unique yet unmistakably part of the same world. The slow but strategic shift from Dolphin Hat to Taco Cat branding has been built into the design system—ready to scale when the time is right.
Branding,
Web
Design
&
SEO,
Game
Design,
Package
Design,
Marketing
Strategy
&
Much
More
Branding,
Web
Design
&
SEO,
Game
Design,
Package
Design,
Marketing
Strategy
&
Much
More
Our collaboration spans nearly every corner of their brand. We’ve led branding, logo design, packaging, card game design, and product development consultation. We manage ongoing content and email marketing, social media campaigns, SEO, and website development. In addition, we provide video, product photography, and the creation of print collateral, including retail displays, catalogs, and trade show materials. It’s a true full-service partnership driven by consistent creative and an evolving international and Dayton marketing strategy.
Moose Match Mayhem Game Design
800 Pound Gorilla Game Design
Taco Cat Universe Game Designs
Character Illustrations
Other Print & Digital Design
Our print and digital work includes trade show booth design, apparel, catalogs, email design, digital ads, and retail packaging. Each asset is crafted with fun, energy, and brand recognition in mind—ensuring consistency whether it’s in a store aisle, on Instagram, or at an international toy expo.
Website Design & Functionality
We designed a vibrant, user-friendly e-commerce site that showcases the full game lineup, supports direct purchases, and offers quick access to instructions, videos, and product updates. Our Dayton web design team made sure the site was easy to manage, easy to shop, and perfectly aligned with the brand’s energetic tone.
