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Enterprise Roofing
Enterprise Roofing
Digital Marketing • Marketing Strategy • Web Design • SEO • Email Marketing • Branding • Graphic Design • Photography • Video
Enterprise Roofing is one of Dayton’s most trusted names in residential and commercial roofing, with a long-standing reputation for quality, professionalism, and customer service. Known for their expert team and high standards, they came to Catapult Creative looking for a partner to support long-term lead generation through strategic marketing.
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The Challenge
Enterprise Roofing needed more than just a new website—they needed a marketing engine. With the goal of driving a steady stream of qualified roof replacement leads each year, they required an adaptable, multi-channel approach that could scale with demand and respond quickly to seasonal weather fluctuations.
The Strategy
As a full-service Dayton marketing partner, we collaborate closely with Enterprise Roofing each year to plan a comprehensive calendar of digital and traditional campaigns. While we develop a long-term roadmap, we remain agile—ready to adjust based on storm activity, industry trends, or lead flow. Our efforts are unified by a single focus: bring in the right leads at the right time through strong creative and well-placed messaging.
The Results
The result of this collaborative, multi-channeled strategy was a true marketing engine for Enterprise Roofing. By combining targeted digital tactics with out-of-home advertising—including billboards, grocery cart ads, local partnerships, radio, and TV—we delivered a fully integrated campaign that adapted to seasonal needs and shifting demand. This full-service approach drove a 15% increase in sales year-over-year, while consistently generating high-quality roof replacement leads and strengthening Enterprise Roofing’s visibility across the Dayton market.
Digital
Marketing,
Marketing
Strategy,
Web
Design
&
SEO,
Graphic
Design,
Lead
Generation,
Photography
&
More
Digital
Marketing,
Marketing
Strategy,
Web
Design
&
SEO,
Graphic
Design,
Lead
Generation,
Photography
&
More
Our ongoing work includes website design and management, marketing strategy, SEO, digital advertising, print and mail marketing, email campaigns, social media, content creation, photography, and video. We support and extend their existing brand system with consistent, impactful graphic design across every channel. From digital to print, our Dayton design and digital marketing team handles everything from lead generation campaigns to awareness-building promotions and media outreach.
Content Strategy Integration
We’ve built a blog strategy designed to support SEO while answering real questions from potential customers. These posts are repurposed into social media content and email newsletters, ensuring each message has maximum reach and brand consistency—while steadily improving online visibility.
Website Design & Performance
Our Dayton web design team created a streamlined, user-focused site built around an efficient sales funnel. We simplified contact forms to reduce friction and increase conversions, while optimizing for performance across devices. The website remains central to our campaign ecosystem and is regularly updated based on analytics insights and user behavior.
