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PUI Audio
PUI Audio
Branding • Web Design • Digital Marketing • Social Media • Photography • Email Marketing • Graphic Design • Marketing Strategy • SEO • Content Marketing
PUI Audio is a global leader in sound, sensor, and haptic technologies—designing components that inform, alert, and connect. With a tagline of “When you need to be informed,” PUI serves industries including medical, industrial, consumer electronics, and more with precision-engineered solutions that go beyond audio.
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The Challenge
PUI Audio initially approached Catapult Creative for updates to their existing website and support with email and content marketing. As we assessed their brand and digital presence, it became clear they needed a more cohesive and modern marketing strategy that matched the innovation behind their expanding range of technologies—including sensors and haptics.
The Strategy
As a Dayton digital marketing agency, we partnered with PUI Audio to lead a full-scale marketing transformation. We focused on elevating their digital presence through a unified brand system, enhanced product storytelling, and improved UX. Our work aimed to help PUI better connect with global customers and communicate the full scope of their technology offerings.
The Results
The result was a fully modernized marketing foundation that positioned PUI Audio as a forward-thinking leader in acoustic, sensor, and haptic technologies. By elevating their brand system and digital experience, we helped PUI better connect with global customers and showcase their growing capabilities. This transformation was supported by a curated PPC campaign—built on a focused keyword strategy—that delivered an impressive 9.55% average click-through rate. In parallel, our email marketing efforts kept customers engaged with a 3% average click rate, driving awareness around emerging technologies and new product launches while reinforcing PUI’s leadership in the industry.
Branding,
Web
Design,
Digital
Marketing,
Email
Marketing,
SEO
&
Content
Marketing,
Graphic
Design
&
Much
More
Branding,
Web
Design,
Digital
Marketing,
Email
Marketing,
SEO
&
Content
Marketing,
Graphic
Design
&
Much
More
Our work has included brand system development and refinement, SEO and content marketing, email marketing, blog strategy, and graphic design. We also completed a full website redesign with improved navigation and product categorization, designed a modular trade show booth used in the U.S. and Europe, created brochures and print collateral, and produced a series of videos combining interviews, motion graphics, and AI-generated visuals. As a Dayton branding agency, we continue to support their growing needs across digital and traditional marketing.
Content Marketing & Blogging Strategy
We developed a blog strategy aligned with SEO goals and product categories. Each article is crafted to boost organic visibility while educating key audiences. Blogs are also used across social media and email channels to ensure a consistent, cross-platform message that reinforces product benefits and brand trust.
Website Redesign
Our Dayton web design team led a complete overhaul of PUI’s site—creating a cleaner, more intuitive user experience. We implemented a streamlined navigation structure, reorganized content by product type, and applied refreshed branding throughout. The site now reflects PUI’s leadership in audio, sensor, and haptic technologies—designed with clarity and conversion in mind.
